Lane Leaders Association
Connecting to Grow Your Business

Founded as an executive business association in 1961, Lane Leaders has a rich history of bringing together top area business leaders for networking, connection, and fun!

“Opportunities don’t happen. You create them.” — Chris Grosser

History of Lane Leaders

Founded in 1961, Lane Leaders Association is the one of the oldest executive business associations in Lane County.

Ron Houk of Salem, Oregon originally organized the association as the Eugene Leaders. In December of 1961, it was registered with the Corporate Commissioner of the State of Oregon as a non-profit association.

In 1969, Houk resigned. The membership of 34 firms assumed ownership of the association. They decided that it was time to employ a manager as an executive secretary, and hired long-time member Warren Miller, who had previously owned a men’s clothing store.

In 1972, with 58 members, Miller resigned and John Bristow was hired to fill the position. One year later, the name was changed to Lane Leaders Association to encompass a greater area of membership. By 1978, the association had grown to more than 100 active members.

In 1982 Bristow resigned as the executive secretary. Rhonda Hendricks was hired, the title was changed to executive director and she held the position for 10 years. From 1991 to 1998, three others have been executive directors. The last, Doug Dill, retired in 1998 and continued as an honorary member. Rhonda Hendricks returned as executive director in June 1998. Since that time, the association has had continued growth with an active membership of up to 160 active firms.

Eugene, OR 1961: Photographer Unknown

Best of the Best

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Malia Martin Lane Leaders Association
Referral Marketing
Malia is the Lane Leaders Association Manager. In this role, she leads the organization and helps to grow membership throughout Lane County.

Malia graduated with a Bachelor of Science, double majoring in Dance and Health from Western Oregon University. She continued her love of the arts, serving as the former Education Director, and a Performance Judge for the Dance and Drill Judges Association of Oregon. Directly prior to her position at Lane Leaders, Malia was a marketing professional at Columbia Bank. Malia is a committee member of the Eugene Chamber of Commerce and recently graduated from the Chamber’s Leadership Eugene/Springfield program. She is also a board member for Women’s Business Leaders.

“I’m honored to be part of this wonderful organization as its manager,” said Martin. “Helping business leaders network and connect to help propel Lane County toward a more successful future is a dream job for me.”

“Malia’s professional experience and energy will continue to grow Lane Leaders as an organization that blends traditional person-to-person networking with new ways of social and digital networking, making it profitable and fun for local business owners to belong to Lane Leaders.” -John Prevedello, board president and principal at Constellation Marketing Group and Prevedello Hettick Marketing.

Malia Martin
Lane Leaders Association Manager

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2677 Willakenzie Rd #1A Eugene, OR 97401

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